This year, the ADMA Awards are all about work that works. No frills. Just recognising and showcasing the best in Australian Direct Marketing – great campaigns produced in especially trying times.
The 2009 ADMA Awards Presentation and Party will be held in Sydney on 19 November. And it will be a great party – the whole austerity thing can only be taken so far.
Read on to find out how to enter your best work – or click on how to enter.
ADMA AWARDS VISION
The ADMA Awards reward excellence achieved through exceptional return on investment, outstanding results, inspiring innovation and cut-through creativity.
HOW WE DEFINE DIRECT MARKETING
Every ADMA Award entry must be a marketing communication that stands alone or is part of an integrated campaign that solicits and produces a tangible, measurable response.
WHO CAN ENTER
Entry is open to anyone who has undertaken direct marketing activity.
Each year we receive entries from advertisers, agencies, client companies, consultants, suppliers and other producers. Everyone is encouraged to take part.
Click here for more information on eligibility and how to enter.
WHAT ARE THE CATEGORIES
Being flash when there's cash to burn is easy. Doing great work when everyone's neck is on the line is a whole lot harder. But when the going gets tough, the brilliant shine.
There are a total of 30 categories in the ADMA Awards, as well as our Awards for Excellence presented to individuals.
Click here for a full list of the categories available.
HOW ARE THE AWARDS JUDGED
Over the past 30 years we have developed our Own Brand of scientific, rigorous and unbiased judging procedures.
Each of our judges has been chosen for their direct marketing expertise, fairness and the esteem in which they are held by their peers. Guiding the panels of judges will be our Chairs, two of the most respected and awarded direct marketers in the country.
Creative: Dylan Taylor, Creative Director of BMF, Direct
Effectiveness: Julie Nestor, Director, David Jones Strategic Alliance, American Express
Click here to find out more about this year's judges and the judging process.
FINALISTS AND WINNERS
All finalists will be notified immediately following judging in August and asked to submit material for the Winners Book and Awards Presentation. Winners will not be revealed until Presentation Night.
PRESENTATION NIGHT
The 2009 ADMA Awards Presentation and Party will be held in Sydney on 19 November. (And, we reiterate, it will be a great party – with plenty of frills and probably a few spills.)
Invitations and booking forms will be mailed in September. If you are not on the ADMA Awards mailing list, please register here.
